position as a vendor of notebooks and paper goods to school children across America.
Through Strategy: Exited office supplies to concentrate on school products, rebuilt sales and marketing organization, invested in new manufacturing plant for high quality products at competitive pricing.
Through Execution: Consolidated 5 separate production locations into one new facility. Upgraded equipment, purchasing, product lines and training. Penetrated mass merchants with best-in-industry distribution, packaging and in-store displays.
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